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Brand updates

As part of our brand modernisation, we’re updating how our name and visual identity appear across partner channels.

This page outlines a small number of recommended updates to help ensure clarity, consistency, and recognition for our shared audiences. 

We appreciate your support in applying these changes where possible.

Strongly recommended updates

Please apply the following updates wherever you currently reference RMHC SEQ or Ronald McDonald House Charities South East Queensland.
Update our name

Replace all references with:
Ronald McDonald House South East Queensland 

This includes:

  • Visible text and copy on your website 
  • Partner listings or acknowledgements 
  • Digital assets (where updated)
  • Update visible text and copy to reference Ronald McDonald House South East Queensland 
  • Existing links to our website can remain as they are 
  • Please update printed materials as they are refreshed or reprinted
  • No immediate reprints are required

Download our updated logo

Access our current, approved logo files for use when supporting or referencing 
Ronald McDonald House South East Queensland.

To download please provide your details below.

Additional guidelines

  • To ensure quality reproduction, the logos may not be reproduced with the height of the house smaller than 0.5 inches in print and 65 pixels in digital.

  • If permission to use Ronald McDonald House South East Queensland’s logo is granted, you must not alter, reproduce or amend the logo in any way that breaches the integrity of the trademark design (e.g. changes to colour, stretching or skewing original dimensions, cropping or other additions to the design).

  • The use of the Ronald McDonald House South East Queensland logo can only be used within the timeframes specified in line with the sponsorship, event or activity and must be removed after this date.

  • If you prepare any literature that refers to Ronald McDonald House South East Queensland, we ask that you let us see a draft copy before publishing or printing.

  • Please make sure that you do not use the charity name in any way or behave in any way that is damaging to Ronald McDonald House South East Queensland’s brand. Your communications must clearly state that you are Supporting or a Supporter of the charity.

     

  • Any material, pamphlets, brochures or products must be submitted to Ronald McDonald House South East Queensland for approval before a request to use the logo will be granted. Printed material must be forwarded to Ronald McDonald House South East Queensland for approval prior to being printed or circulated.

  • Under no circumstances are you to manufacture, sell or license any goods bearing the name, shape or logo of Ronald McDonald House South East Queensland (called unofficial merchandise) without prior discussion and paperwork issued.

Thank you

Thank you for helping us present a clear and consistent brand. If you have any questions or need support applying these updates, please contact our team on [email protected].

Ronald McDonald House SEQ